The Communication bachelor at ASU’s West campus utilizes the nationally-recognized CommLabASU (formerly the Communication Assessment Learning Lab), this program trains and prepares students for careers in social media and technology, global communication, communication philosophy, and risk and crisis communication.
The BA program in communication is a broad-based program that trains individuals to speak and write competently, manage relationships well, problem-solve effectively and understand the role and function of communication in public forums, organizational settings, relational exchanges and intercultural situations.
The curriculum provides an extensive understanding of the practical, theoretical and professional nuances of today's field of communication. Utilizing the nationally recognized CommLabASU, students perform in-depth study of what contributes to and detracts from effective human communication, recognizing that the art of communication is far more nuanced than simple speaking and writing prowess.
Students may pursue one or more focus areas to amplify their academic and professional preparation in specific contexts, including public relations, risk and strategic communication; media, culture and social technology; communication training and mentoring; sport communication; and dialogue, relationships and communities.
Program offered
Communication,
BA
Offered by
New College of Interdisciplinary Arts & Sciences
Location
West, Lake Havasu City
Major map
A major map outlines the degree’s requirements for graduation.
Application requirements
All students are required to meet general university admission requirements:
Affording college
Scholarships
Find and apply for relevant scholarships.
WUE eligible program
Undergraduate students from western states who enroll in this
program are eligible for a discounted tuition rate.
Financial Aid
ASU has many financial aid options. Almost everyone, regardless
of income, can qualify for some form of financial aid. In fact,
more than 70 percent of all ASU students receive some form of
financial assistance every year.
Career outlook
The Bachelor of Arts in communication prepares students for careers in social media and technology, global communication, public relations and strategic communications, risk and crisis communication, communication training, and mentoring, sport communication and communication philosophy. Because communication skills are crucial to many professions, graduates work in a variety of fields, including:
- advertising
- customer service and customer relations
- education
- fundraising
- health and human services
- human resources
- international service
- legal professions
- lobbying
- management
- marketing
- media and public relations
- mediation
- ministry
- public administration
- public advocacy
- public office
- research
- sales
- social media design and implementation
- speech writing
- training and development
Example careers
Students who complete this degree program may be prepared for the following careers. Advanced degrees or certifications may be required for academic or clinical positions. Career examples include but are not limited to:
| Career | *growth | *median salary |
|---|---|---|
| Eligibility Interviewers, Government Programs | 6% | $44,400 |
| Lawyers | 8.2% | $119,250 |
| Advertising and Promotions Managers | 5.5% | $106,130 |
| Arbitrators, Mediators, and Conciliators | 10.4% | $60,670 |
| Legislators | 7.1% | $25,630 |
| Media and Communication Workers, All Other | 9.9% | $47,900 |
| Public Relations and Fundraising Managers | 10.4% | $111,280 |
| Public Relations Specialists | 8.8% | $59,300 |
| Clergy | 8.2% | $47,100 |
| Technical Writers | 11% | $70,930 |
* Data obtained from the Occupational Information Network (O*NET) under sponsorship of the U.S. Department of Labor/Employment and Training Administration (USDOL/ETA).
- Bright Outlook
- Green Occupation